Web Push Notifications is a technology that Chrome offers (from version 42), which lets you send messages to users who visited sometime our website, Even if the user is not with the web page open.
Push notifications is a technology that lets you send messages to Smartphones which have the App of your company installed on their devices even when the user is not actively using the application
They are close and intimate devices; for many people their Smartphones are far away no more than a meter and a half away 24 hours 7 days a week. Do you think it is a good place where your brand can be in?